Our friend, the Buttercream Cupcake lady, had her cupcake truck confiscated yesterday when she parked in an illegal spot on Market near 33rd Street.
She took to Twitter to protest the injustice and has since recieved a lot of media coverage. After being forced to walk home and shell out $200 she got the truck back, but says she’ll avoid our neck of the woods for a while. Wah!
When we first heard there was going to be a cupcake truck in Philly, our bellies were all aflutter with excitement and we began planning our class schedule around Buttercream‘s West Philly appearances. But after a year of satisfied sweet teeth, could there be a new cupcake sheriff in town? Get ready to welcome the wheels of not one, but two new cupcake trucks: Call Me Cupcake and Sweetbox.
Although Dave and Cheryl Dilks, the brains behind Call Me Cupcake, can’t be tied down to one location (follow the cupcake trail here!), the owner of Sweetbox, Gretchen Fantini, is working on parking her wheels permanently in West Philly! Though we’re a bit disappointed that the new cupcake competition is stirring up about as much controversy as last month’s coffee truck feud, we guess all the friendliness makes sense, because how could anyone have hard feelings while surrounded by cupcakes?
I started this business thinking I would grow slowly, one cupcake at a time, and by next spring, I would be up to capacity. Didn’t happen that way! As soon as I started, demand was much higher than I could keep up with and I have been pushing myself to try to keep up. We had to switch kitchens for more room! We hired more staff. I was flying by the seat of my pants without a real plan.
Unfortunately, I have now gotten myself sick and run down. Cupcake Truck is old and probably not able to do all the driving I have been demanding. To give me and the old girl time to plan and recoup, here is our plan going forward:
From now until February 15, 2010, we are going to be on a limited schedule of 3 stops per week, wednesday, thursday and fridays. I am going to take that time to rebuild the engine of cupcake truck, get a great plan going, incorporate and all that good stuff.
Lucky for us, the truck will still be stopping on 34th and Walnut on Wednesdays from 12-2 p.m. (Oops, you just missed it! Sorry for sabatoging you to keep the line under control.) However, expect fewer special visits during the week.
Get well soon Cupcake Lady and Truck. We are sorry if our extensive promotion of your business in some way contributed to its demise. It’s just that your cupcakes are so delicious!
We’ll be the first to admit that we’re sometimes a little hard on Wharton. And we’ll probably be around the…oh 23rd or 24th to admit that some of the claims we have made or supported are not 100% deserved, 100% of the time. The suggestion that business students are severely lacking in the “soul” department, for example, has us feeling a little bad today. But that’s just because Wharton Women (in conjunction with a ton of Penn student groups) is bringing together these three things:
2. The Color Pink
3. A Good Cause
It’s like a recipe for a smile! The initiative, called Penn Thinks Pink, is an effort to raise awareness of breast cancer along with $5,000 for the Susan G. Komen Foundation. To help achieve these goals, the illustrious cupcake truck will be returning to campus from 12-2 in support of the event. Get there before they sell out (That means exactly at noon. YESTERDAY). Later, at 6:30 in Huntsman, Komen Foundation President and CEO Hala Moddelmog will deliver a keynote address. Tickets are available for $5 on the walk or at the door.
We will most definitely revert back to our Whartonizing ways soon. But definitely not until after we’ve eaten a cupcake for a good cause.
For more details about the event, check out the press release after the jump. Read the rest of this entry »
When we heard Buttercream was stopping by campus we were looking like this. Then we told you guys and you listened! We showed up and it was packed. The line you see up there is only about half of it. Luckily, we landed some cupcakes! Red Velvet was sold out so we opted for a Chocolate Peanut Butter. Our analysis after the jump.
We (along with our cupcake-loving compatriots) have been begging the Cupcake Truck (aka Buttercream) to come to Penn for weeks. Our prayers have been answered, as Buttercream will be making an appearance at 34th and Walnut from 12:30 to 2:00 today. There is a limit of six per person, and each cupcake will run you $2. Check out the menu here.