What Gives, ZTA?
February 7, 2011 at 10:20 am
Some of you may have noticed a sudden preponderance of blue button stickers hanging out all over campus. Look a little closer and you'll realize that, no, those aren't adhesive shoutouts to your favorite website - they're undercover shills for eagerly-colonizing sorority Zeta Tau Alpha. Guys, you're blowing up our spot! Stick with white violets and strawberries.
However, there's a straightforward explanation for this obvious logo infringement. When asked why they had chosen to use a logo that so closely resembles our own, ZTA campus reps said that it had to do with looking credible and subtly affiliating themselves with a beloved Penn icon (UTB, not that statue in fron of VP, doy). So there you have it! Thanks, guys! We're flattered...and confused, because even though we know why these stickers (and buttons) exist, we keep doing double takes whenever we see them.